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In 2013, LJ Hooker identified a rapidly emerging trend in the real

estate market; the rise of the rentvestor. rentvestors have always

been a part of the Australian property markets; however, strong

capital city price growth, a more mobile and transient workforce

and the preference of younger buyers for lifestyle over location,

have all combined to make rentvestors a driving force in today’s

marketplace.

A recent survey undertaken by LJ Hooker has identified that

rentvesting has grown to encompass a broader geographic and

demographic make–up. Our latest research shows that there

are now two clear types of rentvestor:

1. Those driven by lifestyle choices and affordability

constraints.

2. Those driven by work, study or other personal

circumstances.

Our latest rentvestor survey also highlighted some key points

about who rentvestors are and what drives their choices.

Age

Contrary to common perceptions that rentvestors are young

professionals or university students, our survey found that a

diverse age group rentvest.

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56% of rentvestors are aged between 35 and 55 years.

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The largest single age bracket was the 45 to 54 year age

group, making up 29% of respondents.

Income

Rentvestors have a diverse range of incomes.

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38% have a household income less than $100,000

per annum.

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32% have a household income of between $100,000

and $149,999 while a further 30% have a household income

of more than $150,000.

Investment property type

Rentvestors prefer to invest in existing properties.

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61% existing houses

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24% existing apartments or townhouses

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9% new house and land package

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6% new apartments or townhouses

Investment property location

Affordability is the main driver of where rentvestors choose

to invest.

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6% within 5km of where they rent

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22% within 5–20km of where they rent

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28% in a different state to where they rent

Looking forward

Rentvesting has fast become a common part of the Australian

real estate market. Looking forward there are a number of

factors which should see rentvesting remain popular, including:

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Increased rental vacancies and soft rental growth will make

renting more attractive.

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Inner–city affordability constraints will continue to see first

home buyers become rentvestors.

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The increasing mobility of our workforce will see rentvestor

numbers rise.

The evolution of the Rentvestor

A rentvestor is defined as

someone who is a tenant in a

rented property but who is also a

landlord of a property that they

own and rent out.

0

5

10

15

20

25

30

35

Household income profile of rentvestors

Less than

$49,999

$50,000 to

$74,999

$75,000 to

$99,999

$100,000 to

$149,999

$150,000 to

$199,999

$200,000

or more

Source: LJ Hooker Research

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